Events

Tag Management & Beyond – The Trials and Tribulations of Developing the Next Generation Tagging Solution - 2014

The talk, hosted by members of Rakuten DC Storm’s engineering team, will take a closer look at our tag management technology and how it’s being developed to push forward the next generation of tag management.

At Rakuten DC Storm we pride ourselves on developing innovative technology to help make marketers’ lives easier. Marketing ‘Tags’, which are small pieces of HTML or JavaScript code, are placed on websites to enable a wide range of different marketing technologies including tracking, remarketing, site testing and more.

This session will be more techy, and is suitable for anyone wanting to learn more about our engineering team and its processes.


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